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« Monetizing Free Events - There is Money Everywhere | Main | The Advertising of Your Event »

Being a World Class Event Promoter (the P.T. Barnum Way)

Barnum_Tom_Thumb Over the last two years this blog has featured a number of posts about P.T. Barnum. The man was an event marketing and promotion genius.  He could take the seemingly odd or simple and turn it into a financial gold mine.  Barnum has been gone for almost 120 years, but his techniques for event promotion and marketing are still applicable today. In the 1800s there was no Internet, radio, or television for advertising.  Barnum’s American Museum actually thrived during a time of Civil War. Regardless of what’s going on in the world people want to escape reality and be entertained. Everything that Barnum accomplished was as a result of ingenuity, printer’s ink, and word of mouth advertising.

Have you ever considered including some of P.T. Barnum’s concepts into your own event marketing and promotion?

Below you will find a small collection P. T. Barnum posts that will help you with promoting and marketing your event. There is at least one good idea waiting for you to use with your event.

Take the time to read through a few posts.


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