Below are links that provide a high-level overview of the methodology highly successful clients use to promote and sell out their events. Be sure to take a few minutes to read through all the links. Then, if you read through the links and feel some synergy, don't hesitate to contact me.
- A Seven Million Dollar Drink
- Event Planning: The Customer Avatar and Your Event
- An instant red flag for new events
- The 3% or LESS Rule of Event Promotion
- Do you know when their event experience starts?
- Having the Wrong People in Charge of Critical Revenue-Generating Tasks
- When to Start Selling Tickets for Your Event
- "If you can't track it, don't do it!"
- Data's What, When, and Why ...
- Avoid These 5 Costly Social Media Marketing Mistakes
- Doing the opposite of everyone else
- Beware perceptions of predetermined success
- The ultimate form of event insurance
- Opening your event tickets like Christmas presents
- The Queen's Gambit of Drugs, Alcohol, and Chess
- Royally screwing up "sold out"
- Marketing & chaos the week of your event