Eugene "Az" Loj (Loj pronounced Loy, like joy) has spent over 20 years in the event and air show industry. He started when we was a teenager helping with Ukrainian Dinner Dances and grassroots promotions for Volleyball Tournaments.
When it comes to events, it comes down to this - "bundles of money in the bank before your event starts!" It's far easier to execute a fantastic event, when you don't have to worry about how to pay for it.
Learning from Marketing TOP GUNS
Over the last 15 years, Eugene has incorporated the proven and tested strategies of "real world" marketing TOP GUNS like Robert W. Bly, Drayton Bird, Jay Abraham, Dan Kennedy, John Carlton, Brian Kurtz, and Eben Pagan.
The result of tireless labor (combined with testing) is a proven system that almost any event organizer or promoter can use to maximize advance ticket sales and create a high value event that keeps more than satisfied people coming back. He knew he had a winner in 2009 when one of his clients made $21K+ of advance sale tickets to a FREE event in less than 60 Minutes. Since then, he's been able to repeat the process for clients ... hauling in extraordinary sums of money into their bank accounts.
In 2017, a client from Texas hauled in $100,046 of online ticket sales, 4 months before their event, without spending a dime on traditional advertising.
Would you like to do the same?
Best Free Event Marketing/Promotion Advice I Can Give You ...
Running or starting an event should NOT be viewed as an easy business opportunity or get rich quick scheme! Too many people have unnecessarily lost fortunes in the events business. I know this sounds like I'm trying to discourage you, because I am! I've seen far too many good people with great event ideas lose small fortunes! In some cases, good people drained retirement accounts on events that were doomed to fail. So, please bear with me ...
My best piece of free advice to you is this - if you want to start an event (any event) start small, get good results, and then grow smartly ... Always be tracking and testing your results, then and ONLY THEN do you try to get bigger! Last but not least, only grow your event when you can do so profitably.
Here's some blunt honesty - The Hucksters and "Internet Charlatans" out there who promise people insane results piss me off!
The proven information you'll learn IS NOT a instant success pill. You WON'T become a millionaire overnight or sell out your event in an hour. If you're looking for a last minute miracle for your event - please look elsewhere. Yet if you have few days left before your event, I MIGHT be able to help you out. No promises!
All of this takes hard work and dedication. My goal is to show you the proven and tested shortcuts to maximize your event results - while minimizing time and stress!
If you're ready to apply a system that's been tested over the last 20+ years and willing to work hard, then please read on . . .
Take the Worry Out of Your Event Marketing
When you have the Event Promotion System in place, you can stop worrying about people showing up and focus on executing a great event. This system ensures you are protected by maximizing profits and minimizing your financial exposure through advance sales sales -- all before your event even starts. It’s important to remember that the Event Promotion System has been tested and improved multiple times over the last three years. You’re getting an even better version than any of my current clients.
Free Event Promotion Training and Ideas
You'll find years of proven event marketing and promotion advice that you can start integrating immediately into your business or event.
Eugene has distilled his 20+ years of building money making web sites into the Event Promotion System. The system is the comprehensive Internet Marketing course on planet Earth specifically designed for event organizers. Almost any event can easily integrate the system and strategies into their current web site.
- Recently the Event Promotion System was used by a single client to generate $61,645.00 of advance online ticket sales in just 7 Days for a FREE Air Show. $21,270.00 of Advance sale tickets were sold online in just 60 minutes. Within 24 Hours, the client had sold $43,793.00 of advance sale tickets to an event that anyone could attend for FREE!
- Other clients have also achieved amazing results including $105,180.00 of online ticket sales in less than 14 days and $36,100.00 of advance ticket sales for a Beer Festival.
- In 2017, the Wings Over Texas Airshow hauled in $100,046 of online ticket sales, 4 months before their event, without spending a dime on traditional advertising.
With the Event Promotion System you’re going to learn how to capture red hot leads online and then turn those leads into tons of advance ticket sales. You want proven, not "pie in the sky." The previous numbers are not being shared to brag, but merely to impress upon you what can be done when you use a proven marketing system to promote your event.
Be sure to check out the Success Stories and Testimonials page.
Delivering Extraordinary Value
Even if you don't do business with Eugene, his goal is to provide you with tremendous value and insight.There are over 500+ free event promotion and marketing articles on this web site. You are sure to find at least one very good business idea. Please make sure you read a few articles.
Eugene is in the final stages of launching the Event Profit SystemTM online course and book. The System shows event marketers and promoters how to maximize their event marketing on the Internet and with multiple forms of traditional advertising. The numerous techniques described in the “Event Promotion System" can be used for almost any event: Business Seminars, Workshops, School Events, Air Shows, Festivals, Arts and Crafts Shows, Not for Profit Fund Raising Events, and many more.
Eugene is available for consulting and public speaking opportunities, serious inquires only. You can contact Eugene by emailing: eugene (at) eugeneloj.com
Eugene is proud to have worked with over 100 different companies, of all sizes, including ...
- Canadian International Air Show
- Dale Jarrett Racing Adventure
- Greece Public Library
- Lifetime Assistance Inc.
- Rochester School for the Deaf
- United States Air Force
- United States Air Force Reserve
- United States Navy
- International Council of Air Shows
- European Air Show Council
- The Rohrbach Brewing Company
- Federal Aviation Administration
- Canadian Forces Snowbirds
- Official International Queen Fan Club (The Band Queen)
- Monroe County Sports Development Corporation
- KrausCreative, Inc.
- Ignition Consulting, Ltd.
- Xtreme Fitness
- Kick Back Life
- Insights PPS
- Empire Sports Solutions
- Waterloo Air Show
- Memphis Air Show
- Atlantic Canadian International Air Show
- Rochester International Air Show
- Wings Over Houston Airshow
- California Capital Airshow
Success Stories and Testimonials
Be sure to check out the Success Stories and Testimonials page.
Flying Upside Down
One of his biggest passions is flying airplanes upside down. Eugene has integrated his passion as a pilot into his work with the aviation community.
He is also proud member of the Canadian Harvard Aerobatic Team based out of Woodstock, Ontario. The Harvard Aerobatic team is Canada's only civilian 4-ship formation aerobatic team.
If you want a little taste of what "Flying Upside Down" is all about, check out the post "The Most Fun You Can Have With Your Clothes On."
Below is a shots from the Harvard Aerobatic Team's jaunt to Comox, British Columbia with the RCAF Snowbirds.